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Business Uplift via More Social Media Marketing in 2013

 

SEO. Yes, yet another anagram that is applied to the social media/digital world, but just happens to be the mightiest one when it comes to making your brand be the one on everyone’s lips. This is the process of increasing the visibility of your website in a search engine’s results. What does that mean? Basically, it means that the more your site is ‘called up’ – the more that it appears in a normal search done by the billions out there who live on the internet and purchase most all their products and services on the internet – then the higher the ranking will be that your business receives.

Once your SEO is raised to an unparalleled success, you will receive even more visitors to you website than ever before. SEO targets all Be First logokinds of searches from a local search to searching for images, video, academic or text information, breaking news, and industry-specific searches. Example: Say your company sells Christmas cards and the world is searching for the ultimate Christmas cards by putting in keywords such as: cards, greeting cards, Christmas cards, etc.; if you are the company the computer consistently pulls up at the top of the search list, then you are the company that grows its profits by leaps and bounds.

 

As 2013 comes upon us in the business realm, it is your company that needs to create an Internet marketing strategy where you take into consideration how search engines actually work. You will need a Social Media Team that understands, researches and analyzes all the data on what it is people actually search for; the actual terms or keywords they type into the search engines regarding your particular industry; and which search engines are preferred by the prospective customers you want to walk through your digital doors and make you money. Is Google the best search engine? Is Facebook the one that’s taking over with their ads? What about Twitter, Pin, Yahoo? Where are the ‘people’ going to find what they want? And how will your company be the one that comes up on the top of their search list so that they need to go no farther in order to find the product they’re looking for?

Be First Media Group knows. Simplify360 knows. And because of their 24/7 expert work, your company will be looking at the most profitable year you’ve ever had in 2013.

To ‘optimize’ your website, there are usually many edits involved in order to increase your relevance. This comes from placing industry-specific keywords in your website. Editing is also necessary in order to delete the walls that your website has that prevents Google and other search engines from indexing you correctly. With this skill and knowledge for editing that your Social Media Team already has, your website will have increased traffic and a truly ‘optimal’ place on all search engines.

(IDG, along with many others) have shown through data and studies and research reports that 95 percent of ALL consumers use at least one social media platform, and over 50 percent of those said the most effective way to market to them is by answering their questions on social media platforms. Consumers need companies to share information on everything from product details to product reviews; have a place to provide customer feedback on their websites, and – above all – have the ability to provide extremely good customer service so that consumers feel as if they are truly needed by the company.

It is time to get focused. Social media platforms are evolving each and every day, and 2013 promises even more social platforms to be created and developed as we move forward in this digital 21st Century. Thus, your company needs to be updated and aware of every piece of information out there. You need to know how to increase your search engine awareness and become that optimal company in your specific industry. How do you do this? How do you find that ‘team’ that will know all the ‘do’s and don’ts’ when it comes to being the best of the best? Simple…

 

Head to: www.befirstMediaGroup.com

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